Last night we were invited to the Material Girl VIP party. Madonna, her daughter Lourdes ( she goes by Lola), and Taylor Momsen rock the party at Macy’s Herald Square as they Launched their clothing line – Material Girl by Madonna and Lola. Taylor Momsen is the new face and spoke model for the collection – Material Girl.

We started the afternoon at the media section in front of the Macy’s Herald Square store on the pink carpet. The Macy’s windows were all loaded with Material Girl collection, videos of Madonna’s interviews and Taylor Momsen’s ads and clips. The crowd (and some of the photographers) screamed when Madonna and Lola came. It was crazy!!!

They all wore little black dresses but every one of them had her own version: Madonna went for the classic version ( by Alexander McQueen )
with a knee length, fishnet pantyhose, belt and silver accessories, Taylor Momsen wore mini dress and knee boots, her trademark smoky eyes and a small necklace. Now Lourdes has the coolest outfit she had a mini dress, a plaid shirt and an amazing Biker jacket from the Material Girl collection.

It seems like Lourdes is already followed in her mother’s footsteps with religion, fashion and music – now Madonna’s daughter, who’s name now is Lola Leon, is only 13 and already launched a clothing line – isn’t it every girl’s dream?

Madonna invited all her entourage to celebrate her Material Girl line for Macy’s: Lola’s dad, Guy Oseary Madonna’s manager.

After the red (pink) carpet, we all went up to Macy’s 4th floor for the Material Girl VIP party. Macy’s invited the first 350 customers to make a $75 Material Girl purchase to get V.I.P pass to the dance party with Madonna and Lola (Taylor Momsen went home).

Madonna gave a speech and then watched the dancers dancing for her after winning a dancing competition. The night was fun! We just can’t get enough of Madonna.
Here are some photos from the
Material Girl pink carpet and the Material Girl VIP dance party. We also did a little video of Roy Fire and Tal Peer celebrating the Material Girl line for you guys.


Taylor Momsen  the face of Material Girl on the pink carpet with photographers

Madonna & Lola
Taylor Momsen in front of the Macy’s Herald Square store next to the Material Girl collection
Madonna’s manager Guy Oseary
Tal Peer & Roy Fire on the Material Girl pink carpet @  Macy’s Herald Square store.

You can find the full collection exclusively at Macy’s